Next cohort: Apr 20 - May 24, 2026

AI Analytics for Builders

Transform from consumer of analytics to independent operator — asking sharp questions, validating answers, shipping decisions.

5 weeks · 118 lessons · Live workshops · Portfolio-ready artifacts every week

Week by Week

What you'll learn

Every section follows the same pattern: learn frameworks, practice with real scenarios, apply AI tools, ship a deliverable.

1

Thinking Like a Product Data Scientist

20 lessons · 174 min

Your VP Slacks you: "Checkout conversion dropped. Can you look into it?" Most people open a dashboard. You'll learn to ask the right questions first — turning vague requests into sharp, decision-forcing analysis.

You'll build: A Problem Brief with 5 ranked analytical questions that each pass a quality checklist

Question LadderAnalytics Workflow LoopImpact vs Curiosity MatrixQuestion Quality Checklist

"What decision does this inform?"

2

Your AI Analytical Toolkit

19 lessons · 174 min

Support tickets spiked. You investigate the same question three ways — in Claude Code, Hex, and Querio — and learn when each tool fits. By week's end, you've run a complete analysis and published a shareable app.

You'll build: A working analytical environment + your first published end-to-end analysis

Claude Code + AI AnalystHex NotebooksMCP IntegrationsAnalysis Design Template

"AI is your copilot, not your autopilot"

3

Metrics & Root Cause Analysis

25 lessons · 210 min

Checkout conversion dropped 20%. Three teams define "active user" differently. Before you can investigate, you need to align on what you're measuring — then systematically decompose the drop to the specific segment and cause.

You'll build: A metric spec with guardrails + a root cause analysis memo

Metric Anatomy (7 components)Driver DecompositionFunnel Debugging MapData Sanity Checklist

"If you can't name the segment, you don't understand it"

4

Experimentation & Causal Thinking

22 lessons · 188 min

Power users have 2x retention — but is that cause or correlation? You'll draw causal DAGs, design an A/B test for a checkout redesign, interpret mixed results, and learn what to do when you can't run an experiment at all.

You'll build: An experiment brief OR a causal analysis design (two equal paths)

Testable HypothesesCausal DAGsResult Interpretation TreeNo-Experiment Toolbox

"Correlation is cheap. Causation is valuable."

5

Storytelling, Influence & Prioritization

23 lessons · 202 min

Great analysis gets ignored when you bury the insight on slide 23. You'll size a $900K opportunity, stress-test your assumptions, and build a 3-slide executive readout that gets the decision made.

You'll build: A 3-slide executive readout + opportunity sizing model + final portfolio package

Opportunity SizingPrioritization Framework3-Slide Executive ReadoutClose-the-Loop Checklist

"Analysis is 50%. Influence is the other 50%."

What You Leave With

Your toolkit

Templates

  • Analysis Design Template
  • Metric Spec (7-component)
  • Root Cause Memo
  • Experiment Brief
  • 3-Slide Executive Readout

AI Skills for Claude Code

  • Question Quality Coach
  • Metric Definer
  • Root Cause Investigator
  • Experiment Designer
  • AI Analyst System

Running Example

NovaMart — a mid-stage e-commerce company with 30K users, 50K orders, a Plus membership program, and embedded analytical stories you'll investigate all 5 weeks.

  • 12 tables, 50,000+ rows
  • Real messy-data scenarios
  • Simpson's Paradox, Power User Fallacy, and more baked in

What Makes This Different

Built for people who ship, not just study

118

Async lessons across 5 weeks with live workshops every week

5

Portfolio-ready artifacts — one milestone every week you can show your team Monday

3

Instructors from Stripe, Meta, and Microsoft who've built these systems at scale

This is NOT

  • ✕ A SQL or Python course
  • ✕ Statistics lectures
  • ✕ Prompt engineering
  • ✕ Passive video watching

This IS

  • ➔ Product Data Science thinking and workflows
  • ➔ Decision-making and influence training
  • ➔ Hands-on with real analytical scenarios
  • ➔ AI as accelerator, judgment as foundation

FAQ

Common questions

Do I need to know SQL or Python? +

No. This course teaches analytical thinking and decision-making, not coding. AI handles execution — you learn the judgment that AI cannot replace.

How much time per week? +

Plan for 4-6 hours per week: ~3 hours of async lessons and ~1-2 hours of live workshops and exercises. Everything is recorded if you miss a session.

What if I fall behind? +

All content stays available after the cohort ends. You also get lifetime access to recordings and materials. Many students finish at their own pace.

Is this relevant if I already have a data team? +

Especially then. The goal is analytical independence — asking better questions, interpreting results confidently, and unblocking yourself instead of waiting in a queue.

What do I get at the end? +

Five portfolio-ready artifacts (problem brief, published analysis, metric spec, experiment brief, executive readout), a full AI analyst toolkit, and a community of peers.

Next cohort: Apr 20 - May 24, 2026

5 weeks. 3 instructors. Analytical independence.

Taught by Shane Butler, Sravya Madipalli, Hai Guan